So here's the truth. I feel like here in my blog I can tell you the truth, not sugar coat it. I mean really....what's the point in lying? Nothing drives me nuttier than artists that only paint a rosie picture in their blog. Because sometimes being an artist sucks. So here goes. The raw ugly truth about the art show experience this weekend. And when the application for Marist Holiday Traditions rolls back around I have this gentle reminder that I do not need to apply.
Here's a photo of my set-up. Now in retrospect, I wish I'd put my tables at the front of my booth so as people walked by the new jewelry was in their faces. The way I have it set up is almost too soft, and empty looking. So not many ventured to the table to actually SEE what I had for sale. In fact, what sold was located on the farthest outside grids....magnets sold like hot cakes and 3 paintings that were also on the very outside of the booth sold. They were "in your face" so to say.
Here are the numbers (yes, I am even telling you numbers folks). This weekend I sold $646 worth of stuff. 4 small paintings, a load of magnets and a few baubles. The show cost $235 to enter. I spent $200 on new jewelry pieces. I spent $51 in gas. And $20 on food. That means I profited about $140. Although I spent exactly that at the show on gifts and art for my home. Funny right? I broke even. Now this is not normal for me. At tent shows where art is the focus I sell lots and make a nice profit. Back in the hey day when I was doing show after show I made so much money it was amazing!! If I didn't sell it at one show, the next weekend there was another one to sell it at. But now that I'm doing just a few select shows I am paying serious attention to the bottom line. And this weekend's bottom line was a doozie.
So Marist isn't my niche anymore. And that's okay. I am super glad my friend Rene was with me this weekend because after the show we went to Maggiano's and talked it out. She's a big supporter of my work and told me some truthful things about what she as a consumer really likes about my business. It's nice to have friends that will do that. Just be honest. Because sometimes you need to hear it.
So here's my goal. I've a new following on instagram, facebook and my blog. And many have asked how do I buy these new jewelry pieces? And slacker me says....no where. Boo. Hiss. Bad. So goal #1 is to be active with Etsy. I can do that. And goal #2 is to paint. It's my lifeline to the creative world. It's speaks to so many people. I can't tell you how many people wanted to buy the "How to Grow Love" and the "Penelope" painting. I bet I got 50 comments on those paintings. But again, since it was more holiday geared, people didn't want to spend $150 on themselves.
I'm not hiding in a cave depressed and feeling unworthy of happiness because of the show. Actually it was kind of a wake-up call for me. And another sign that teaching is a very good career path for an artist like me. It's like the best of both world's if I can figure out how to motivate myself to get that online presence going. And since I paid for the show entrance fee in March and the bauble pieces with my paypal I actually have the money from the show in my pocket. On paper I made notta....but reality is that I have a nice stash for Christmas presents.
So....I have to get another computer cord (since Lawrence decided it made a great chew toy) but be looking for Etsy updates by next week!! Because I am quite motivated to rid myself of the 100 baubles I lovingly made for you!
Well...again thanks for being here and supported my creative craziness.